Embracing Change – Welcome the New HostGator Avatar

Embracing Change - Welcome the New HostGator Avatar

HostGator has been a brand that has been contemporary since its inception – be it in our communication style, our designs and even our mascot – Snappy. We’ve also been known to never settle for anything which is why, as a business, we push to always stay relevant and current. For any brand to avoid risking obsolescence, evolution is important. For HostGator, the time for change is now. We’ve been in the web hosting business for 15 years and have for months toyed with the idea of visual identity redesign to align our brand with the positioning and value it stands for.

4 Signs That You Need To Upgrade Your Hosting Plan

The digital landscape is rapidly expanding in India. This is signified by the proliferation of varied online platforms and an exponential increase in their traffic. Due to these evolving dynamics, websites require hosting plans which allow them to conduct their operations with speed, flexibility, and adequate security.

For most startups, shared hosting plans are ideal as they are low-cost and beginner-friendly. However, shared hosting platforms typically offer limited resources as the server is shared among multiple websites. The lack of dedicated resources causes your site to slow down during heavy traffic, and thereby compromise the potential of your business. While killing time is not yet a legal crime, people don’t prefer to do it on sluggish websites. Now, as a business, you would never want a technical glitch to hamper the chances of your success!

Avoid These Blunders While Naming Your Business

You must avoid the following blunders before naming your business

The name of your business not only describes its sphere of operations, but it also embodies the core philosophy of your enterprise. In today’s globalized context where technological innovations are constantly redefining marketing strategies, well-conceived business and domain names are essential for achieving a strong global reach. In essence, an appropriate, memorable and appealing name allows your business an edge over its competition.

According to a study by Small Business Association, more than half of businesses shut shop after five years of starting their operations. Certainly, a bad business name should not become the reason for your failure.

Easy as it may sound, naming your business is one of the most challenging tasks. As your business name represents you, make sure to avoid making these blunders.

Everything You Need to Know About Gutenberg – The New WordPress Editor

The WordPress Gutenberg editor will replace the existing WordPress editor

WordPress is always evolving. Ever since it’s inception in May 2003, the WordPress software has received many updates that made it one of the most popular content management system. This year there’s a big change coming to the WordPress experience – The TinyMCE text editor that you are familiar with is going to be replaced by the new Gutenberg editor. This upcoming change has received a mixed bag of responses and has become a hot debate in the entire WordPress community.

While the Gutenberg editor is still under development, you can experience the new editor by installing a plugin. In this article, we would like to introduce you to the Gutenberg editor in detail and also share a few pros and cons.